You know influencer marketing is important. It’s a way to growth hack. You can get your social media accounts bigger overnight and it’s good to have organic growth.
You want those consistent posts and you want good content, so you keep getting people coming in, you keep them engaged. But if you get someone with a hundred thousand followers and they post about your business, you guys have some overlap or they’re in your industry or something that makes it relevant then you grow your account overnight. It’s a quick way to grow your account, to hack growth and it’s been one of the most effective ways for growing your social media accounts in the past couple of years.
Now, you get people charging hundreds or thousands of dollars to do this for you. Influencer Marketing, if you have the opportunity, you take advantage of it because you will grow overnight. I think that is one of the most important things right now.