In this video we go over how Uber uses customer feedback to improve it’s service and gain rapid growth. A lot of small businesses take the time to collect feedback through review-sites like Yelp, or by emailing customer satisfaction surveys, but many stop there.

Feedback is marketing gold. Without listening and changing how you operate based on how your customer’s actually feel about your service, you wouldn’t be able to deliver the results needed to take your business to the next level.

Watch the video above where Allen Ashouri CEO of EMRG discusses how Uber dominated the ride-share industry by listening to customer feedback.