Overview
This law firm was a returning client. In the past, we had redesigned their website, but now they wanted to hone in and build an online reputation in a specific area of personal injury law, motorcycle injury cases, and capitalize on that niche.
Research & Planning
Our Objectives
We set out to establish an entirely new web presence for them. We wanted to build a separate site as the central hub for this lawyer’s specific practice area and center the brand around it for the demographics of motorcycle owners and riders.
The Results
This client’s new website—in addition to the old one we rebuilt and redesigned—extended his reach online. The site quickly established his brand as the go-to lawyer for motorcycle injury cases in five different states.
PageSpeed Grade
Page Load
Uptime
Link Monitor
Motorcycle Injury Case Value
The new motorcycle-focused site earned him new cases and, in the first year, boosted his case value $73,000 more from his original site, trending upward annually. With both sites, he acquires motorcycle injury cases—not to mention other personal injury cases—at increased rates online.
