Champ Law Firm - EMRG
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Champ Law Firm

Champ Law Firm

Champ Law Firm

Champ Law Firm

Overview

This law firm was successful in many practice areas, including criminal defense, personal injury, and employment law. However, this firm had a similar name to others and they were losing the battle online for the top spot.

Research & Planning

Our Objectives

Our goal for this law firm was to enhance their reputation and make them stand out against competing firms not only with their name, but in their firm’s practice areas. We wanted previous and current clients to leave authentic and positive reviews. We also wanted to revamp their site with edits, updates, new page builds, and better images for a modern aesthetic.

DISCOVERY

Our well-established practices made it easy to get this law firm the reviews it needed. Their overall rating skyrocketed once they started working with us, and their boosted ratings also greatly improved their ranking in the search results for their name and practice area.

UX STRATEGY

We updated their site with more pages and cleaner page builds, making the firm’s website more intuitive and easier to navigate. We also added graphics and a new hero to add to the aesthetics and branding identity of the firm as well.

DEVELOPMENT

We redesigned their page to showcase their value to prospective clients, and made it easy to update with ongoing web edits. We implemented a new hero banner on their site, cleaned up their awards section, and added some new landing pages to showcase their different practice areas. Before they worked with us, their business had been unclaimed and had 0 reviews on Yelp and Google. We established their presence on these review sites and built them up from there. In 2016 and 2017, we landed them 27 five-star reviews on Yelp and 39 five-star reviews on Google.

The Results

PAGE SPEED

Faster page speed provides a more efficient and engaging user experience, thereby increasing conversion.

CUSTOMER MANAGEMENT SYSTEM

CMS allows for client customizability without knowledge of source code, HTML, or coding for ease of use and mail blasts.

PAGE LOAD

How quickly a page load has a huge impact on whether or not a customer stays on the website.

MOBILE READY

The fully-responsive UI ensures easy website readability on any size screen.

83%

PageSpeed Grade

1.36ss

Page Load

99%

Uptime

0

Link Monitor

Cases/ Month From Review Sites

Due to the number of reviews left on Yelp and Google, they earned more clicks and searches to find their business. Ultimately, this organic traffic allowed them to surpass other law firms, including a top competitor, with a similar name to earn the top spot in Google’s Rankings.

And due to the reputation management of these sites, this law firm gets an estimated 3 cases from Yelp per month and 1 case from Google Reviews per month. Their expected revenue increased and continues to increase greatly from these positive reviews. With almost 50 cases a year from review platforms, our reputation management practices have elevated this firm to new levels of success.

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