Imperial Garage Door - EMRG

Imperial Garage Door

Imperial Garage Door

Overview

To achieve the best results for our client, we developed a customer journey and UX customized to align with the client’s unique brand. In this case, our client wanted a clean website, a gallery design to showcase their work, SEO optimization, and mobile-friendly interactivity.

Research & Planning

Our Objectives

Our plan of action begins and ends with the development of content to best support the client’s vision and growth—this invariably includes analyzing their customer’s goals in addition to each facet and step of the user’s journey.

DISCOVERY

The customer journey begins when they find our client online. So we optimized the website with on and offsite content to significantly increase search engine hits.

UX STRATEGY

By focusing on the customer's purchase decision process, we developed a site that's easy to navigate, holistically represents the brand, and effectively converts visitors into customers.

DEVELOPMENT

Our website development process includes the highest standards in coding and compatibility with the latest browser technologies to produce a seamless interactive experience.

The Results

Utilising our extensive knowledge of SEO optimization, the latest technologies, and our own monitoring systems, we built an efficient, engaging, and mobile-friendly website while significantly increasing total page visits , site visit duration, and online lead generation for our client.

PAGE SPEED

Faster page speed provides a more efficient and engaging user experience, thereby increasing conversion.

UPTIME

Our premium hosting service ensures optimal uptime.

PAGE LOAD

Dynamic loading of large image files ensure visitors experience minimal wait.

SECURITY

We use our own tools to ensure continuous security and prevent bot attacks.

DAILY BACKUPS

Daily backups are done through the EMRG monitoring system.

LINK MONITORING

Our EMRG monitoring system alerts us to any broken links.

90.60%

PageSpeed Grade

2.50s

Page Load

98.99%

Uptime

0

Link Monitor

Page Visits

From 2019-2020 we increased users with a site visit duration of 30min - 1hr by 90.69%. We increased customers with a site visit duration of 1hr or more by 262.96%!

90.69% increased users with a site visit duration of 30 min.

262.96% increased users with a site visit duration of 1 hour or more.

July through September of 2019 saw 10,381 total page visits, compare that to July through September of 2020, which saw 51,100 total page visits – that’s a 392.24% increase!

Summary

It is clear from the results that we were successful at creating a substantially more effortless and effective user experience for our client’s website. The large increase in site visit duration in addition to total page visits is indicative of increased user engagement and overall connection with the brand product and site.

Before

After

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